Chief Digital Officer Program by Kellogg | Certificate Program in Digital Transformation (2024)

Tuition Fee Benefit

US$4,500

This is only available to participants who apply by .

Kellogg AI Insights Speakers Series

Discover the future of business firsthand with Kellogg Executive Education's AI insights live online speaker series offering the latest Kellogg faculty research and thought leadership on AI and its business applications. Designed specifically for senior executives, these live sessions delve into the dynamic realm of AI and its transformative potential across various business landscapes.

Offered as an added bonus to complement the program, these sessions are crafted to reflect the rapid pace of AI advancements and enable you to lead with confidence in an AI-driven world.

Envision Enterprise-Wide Digital Transformation

Digital technology has changed the face of business, requiring organizations to bridge the gap between business goals and digital capabilities for long-term success. Overhauling legacy systems, anticipating technological shifts, and leveraging digital technologies and customer insights to disrupt business models are essential to stay competitive.

The Chief Digital Officer Program has been designed to prepare digital executives to lead the future. Over the immersive 12-month learning journey, you will gain the skills and knowledge to develop growth strategies for digital disruption and innovation and identify opportunities to increase customer engagement.

98%

of organizations say they have started digital transformation in 2023, up from 78% in 2019.

Source: Deloitte Digital Maturity Index Survey

70%

of organizations say they need to be quicker in shifting investment to digital opportunities.

Source: KPMG CEO Outlook

Customized and Designed for Your Success

The Chief Digital Officer Program has been meticulously designed with the needs of busy executives in mind. You will learn through online and live virtual sessions, including faculty lectures and guest lectures from industry experts.

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Innovate

Stay one step ahead of global business trends with a cutting-edge curriculum and world-renowned Kellogg thought leadership.

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Collaborate

Build strong connections and exchange new digital perspectives during regular live interactions and networking with faculty, industry experts, and high-achieving peers.

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Transform

Gain a comprehensive understanding of the tools and frameworks to drive your digital strategy through five core modules and a choice of topical electives.

Key Takeaways

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Analyze market trends, threats, and opportunities to form a digital growth roadmap aligned with business objectives

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Develop a comprehensive perspective of frontier technologies to advance growth strategies

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Define values-based leadership skills for the C-suite and learn to effectively manage stakeholder relationships

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Build a customer-centric organization by identifying ways to enhance customer experience

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Evaluate your organization’s current practices to create a digital-focused action plan and establish the means to govern digital strategies on an ongoing basis

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”We are witnessing the rise of digital technologies and the urgency of digitalization across industries. This necessitates a rare combination of strategic clarity, technical knowledge, and strong leadership skills. The Chief Digital Officer Program takes advantage of Kellogg’s world-class thought leadership and faculty and empowers leaders to remodel companies into truly digital businesses. While participants learn to strategize for evolving digital changes, they will also gain C-suite leadership skills and business acumen.”

— Kevin McTigue
Clinical Associate Professor of Marketing
Faculty Director

Key Program Features

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Core Curriculum

Kick-start your journey with 16 weeks of in-depth sessions on digital transformation, leadership, and business strategy.

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Choice of Electives

Choose two online electives and one in-person or live virtual elective that will enrich your knowledge and aid career growth.

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Capstone Project

Explore interactive tasks that will challenge you to develop innovative problem-solving strategies through a digital playbook.

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Networking Event

Engage in three days of in-person networking with peers, faculty, and industry experts.

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Success Coach

Maximize your learning journey with a success coach assigned to your cohort.

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Expert Faculty

Learn from strategically focused, cross-disciplinary faculty who are experts in their fields.

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Guest Speakers

Hear from industry experts to obtain firsthand insights into evolving digital transformation trends.

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Scholar Benefits

Receive an Executive Scholar Certificate and gain select scholar benefits.

Kellogg Connections: View Video

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    Program Curriculum

    • The program's learning journey includes a core program and three electives. The core modules will be covered in five overarching topic areas that will equip you with the tools and frameworks to shape business strategy and lead digital transformation.

      Becoming a Digital Leader

      • Leading Successful Digital Transformation Efforts
      • Leadership

      Identifying Opportunities

      • Building a Customer-Centric Organization
      • Landscape Analysis
      • Growth in a Disruptive Environment

      Building a Shared Vision

      • Vision and Roadmap
      • Overcoming Resistance to Change
      • C-Suite and Boardroom Dynamics
      • Magnetic Communication
      • Building the Business Case for Digital Strategy

      Executing for Today

      • Executive Project Management
      • Making Build, Buy, or Partner Decisions
      • Platforms, Technology, and Data
      • Practical Change Management

      Building for Tomorrow

      • Building an Innovation Ecosystem
      • Nurturing an Innovation Culture
        • AI Applications for Growth
        • Business Analytics: Decision Making with Data
        • Customer Loyalty: Strategy and Application
        • Digital Marketing Strategies: Data, Automation, AI & Analytics
        • Design Thinking: A Toolkit for Breakthrough Innovation
        • Leading with Behavioral Science: Creating Breakthrough Customer Experiences
        • Product Strategy: Develop and Manage Successful Products

        Note: Electives are subject to change.

        • Advanced Marketing Management
        • Competitive Strategy
        • Delivering Business Growth
        • Finance for Executives
        • Leading and Sustaining a Culture of Innovation
        • Leading with Advanced Analytics
        • The Leader Within

        Note: Electives are subject to change.

      • The program culminates with a networking event giving you an opportunity to interact in person with peers, industry experts, and faculty.

      Download Brochure

      Participant Profile

      The Chief Digital Officer Program is primarily designed for:

      • Directors or VPs and entrepreneurs responsible for digital transformation and creating an evolving digital roadmap for their organization
      • Current and aspiring C-suite executives in digital, information, marketing, and IT roles looking to upskill for innovation and growth
      • Senior digital transformation consultants and marketing entrepreneurs wanting to drive scale by leveraging digital methods
      • Executives in small and medium enterprises and technology roles who are initiating their first digital strategy

      Participants are required to have:

      • A minimum of eight years of work experience in leading digital strategy
      • Fluency in written and spoken English
      • International exposure (preferred)

      Chief Digital Officer Program by Kellogg | Certificate Program in Digital Transformation (19)

      Capstone Project

      The capstone project is a crucial aspect of the program that enables you to apply program learnings to real-life challenges. As you gain insights into the opportunities that await a chief digital officer, you will explore interactive tasks that will challenge you to develop innovative problem-solving strategies through a digital playbook.

      Industry Interaction

      As a participant in this program, you will interact with industry experts and learn about current trends, industry insights, and digital leadership skills. These firsthand insights will guide you in the foreseeable future and through your career progression. The core modules will include guest lectures and networking sessions. Additionally, a success coach assigned to your cohort will help you derive the most value from the program.

      Meet the Faculty

      The Kellogg Executive Education Chief Digital Officer Program, led by Professor Kevin McTigue, is developed and taught by a team of strategically focused, cross-disciplinary faculty who are experts in their fields. They bring to the classroom their cutting-edge research, thought leadership, and rich experiences at some of the world’s most respected organizations.

      Chief Digital Officer Program by Kellogg | Certificate Program in Digital Transformation (20)

      JONATHAN COPULSKY

      Lecturer of Marketing, Program Director, Business Marketing Strategy, Executive Education

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      RICK DESAI

      Adjunct Lecturer of Innovation & Entrepreneurship

      Chief Digital Officer Program by Kellogg | Certificate Program in Digital Transformation (22)

      GINA FONG

      Adjunct Lecturer of Marketing

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      HARRY KRAEMER

      Clinical Professor of Leadership

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      KEVIN McTIGUE

      Faculty Director Clinical Associate Professor of Marketing

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      NICHOLAS PEARCE

      Clinical Professor of Management & Organizations

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      MOHANBIR SAWHNEY

      Associate Dean for Digital Innovation, McCormick Foundation Chair of Technology, Director of the Center for Research in Technology & Innovation

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      DAVID SCHONTHAL

      Clinical Professor of Innovation & Entrepreneurship, Faculty Director of Zell Fellows Program

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      JONATHAN COPULSKY

      Lecturer of Marketing, Program Director, Business Marketing Strategy, Executive Education

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      RICK DESAI

      Adjunct Lecturer of Innovation & Entrepreneurship

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      GINA FONG

      Adjunct Lecturer of Marketing

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      HARRY KRAEMER

      Clinical Professor of Leadership

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      KEVIN McTIGUE

      Faculty Director Clinical Associate Professor of Marketing

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      NICHOLAS PEARCE

      Clinical Professor of Management & Organizations

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      MOHANBIR SAWHNEY

      Associate Dean for Digital Innovation, McCormick Foundation Chair of Technology, Director of the Center for Research in Technology & Innovation

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      DAVID SCHONTHAL

      Clinical Professor of Innovation & Entrepreneurship, Faculty Director of Zell Fellows Program

      Meet Your Success Coaches

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      Monica Augustine

      Success Coach

      Monica Augustine is an expert in CX digital transformation with more than 20 years of experience in the technology industry. Her journey from India to Silicon Valley involved weathering many challenges and keeping at her dream constantly. She strongly believes that in every step of the way, everyone needs to ensure equality in the world and strive to maintain the equilibrium for a brighter future for all generations. Her experiences have paved the way for her mission in life to enable the upliftment of the company or community that she is a part of. She brings a culture of purposeful being, whether in leading transformation for the company or passionately working for her non-profit.

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      Karthik Chakkarapani

      Success Coach

      Karthik Chakkarapani is the chief digital and information officer for Signify Americas and has previously worked with Cisco and Salesforce. Chakkarapani brings specialized and deep knowledge in driving customer-centric digital transformation and innovation and reimagining business models to drive growth and value by leveraging new and emerging digital technologies and trends. He has spent the last two decades leading and driving digital transformation and innovation programs for large enterprises across many industries. In 2020, he was recognized by National Diversity Council for Leadership Excellence for being a strong proponent of diversity and inclusion in the workplace.

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      Scholar Benefits

      Upon completing the program, you will receive an Executive Scholar Certificate and earn select Kellogg Executive Education scholar benefits, including:

      • A Certificate of Professional Achievement, including a digital certificate for your social media profile
      • A 15% discount on all Executive Education year-long Chief Officer Programs
      • A 30% discount on Kellogg Executive Education open enrollment programs
      • Membership in the global Kellogg alumni network and access to the online network
      • Opportunities to participate in alumni clubs and events
      • Access to cutting-edge research and thought leadership content from Kellogg faculty and leading practitioners
      • Access to digital copies of Kellogg magazine
      • A Kellogg-branded email account

      Chief Digital Officer Program: Leading Transformation Certificate

      Chief Digital Officer Program by Kellogg | Certificate Program in Digital Transformation (39)

      Chief Digital Officer Program: Leading Transformation Certificate

      Upon successful completion of this program, participants will receive a Kellogg Executive Scholar Certificate. Certificates are delivered electronically to your preferred email address after the program ends.

      Download Brochure

      After successful completion of this program, your verified digital certificate will be emailed to you in the name you used when registering for the program. All certificate images are for illustrative purposes only and may be subject to change at the discretion of Kellogg Executive Education.

      Note: This program does not grant academic credit or a degree from Kellogg School of Management.

      Application Details

      program fee

      US$28,000US$23,500

      The fee amount is available till,, and does not include the application fee of US$200

      Download Brochure


      The program fee covers all program materials. The program fee does not include accommodations for the (optional) networking event, travel expenses (domestic, international, visa fee, and more) and other expenses not specifically mentioned in the fees.

      FAQs

      • Emeritus collects all program payments, provides learner enrollment and program support, and manages learning platform services.

      • For the program refund and deferral policy, please click the link here.

      • Program fees for Emeritus programs with Kellogg Executive Education may not be paid for with (a) funds from the GI Bill, the Post-9/11 Educational Assistance Act of 2008, or similar types of military education funding benefits or (b) Title IV financial aid funds.

      Connect with a Program Advisor for a 1:1 Session

      Email:kellogg_cdo@emeritus.org

      Phone:+1 567 350 1225(U.S.) /+52 559302 0507 (LATAM) /+44 1313 812071 (U.K.) /+971 80 00321209 (U.A.E)

      Schedule a Call:Click here

      Chief Digital Officer Program by Kellogg | Certificate Program in Digital Transformation (2024)

      FAQs

      What is the CDO program at Kellogg? ›

      The Chief Digital Officer Program curriculum is designed to equip you with the technology and frameworks to shape business strategy and lead digital transformation.

      What is the role of chief digital officer in digital transformation? ›

      The Chief Digital Officer (CDO) is a senior executive responsible for overseeing the digital transformation strategy and execution within the bank. This role involves: Developing Digital Strategies: Creating a comprehensive digital roadmap that aligns with the bank's overall business objectives.

      What is CIO in digital transformation? ›

      A CIO is the person of any organization behind today's digital transformation initiatives and as well as their approach will decide the future innovations. But they face a continuous challenge to use the latest technologies and keep on inventing new IT innovations to make the entire business process agile.

      Who is the chief data officer of Kellogg? ›

      Loretta Franks: VP, Chief Data & Analytics Officer at Kellogg Company.

      Is getting into Kellogg hard? ›

      How hard is it to get into the Kellogg School of Management? With its medium class size of 529 students in the MBA Class of 2025, the most recent Kellogg MBA acceptance rate of 31.4% makes it one of the more accessible M7 programs.

      How prestigious is Kellogg? ›

      Northwestern University (Kellogg) is ranked No. 3 (tie) out of 124 in Best Business Schools and No. 3 out of 269 in Part-time MBA.

      What is the difference between CDO and Chief Digital Officer? ›

      Chief Digital Officer Vs.

      CDO primarily focuses on digital transformation and creating digital strategies. On the other hand, the CIO manages the entire spectrum of information technology, IT infrastructure, data management, and more. They ensure which technology can go better with the company's business processes.

      What makes a good Chief Digital Officer? ›

      A combination of strong leadership abilities and technical experience makes an ideal CDO. Depending on the company, a CDO must: Digitally transform existing business models by implementing disruptive technologies. Deliver digital solutions that respond to customer needs.

      What is another name for a Chief Digital Officer? ›

      Chief Digital Information Officer (CDIO).

      The CDIO is a synonym for the Chief Digital Officer, covered in the above bullet point. In some companies, though, this title may be used in place of the CIO title.

      What is the difference between digital transformation and digitalization? ›

      Digitalization focuses on using digital technologies to improve processes and operations. Digital transformation involves a comprehensive change in business strategies and operations through digital technologies. Efficiency, data accessibility, and environmental benefits are key impacts of digitization.

      What is an example of digital transformation? ›

      Fostering a culture of innovation and prioritising customer experience are vital for successful digital transformation. Example: Nike Nike's SNKRS app, which uses foot scanning technology and AI for personalised shoe recommendations, exemplifies how focusing on customer experience can drive digital transformation.

      Who is the chief transformation officer of Kellogg? ›

      Shannon Bible , Chief Transformation Officer

      Her nearly 10-year career at Kellogg includes having served as the finance and accounting lead within Global Business Services.

      What is the role of a chief digital officer? ›

      A chief digital officer (CDO) or a chief digital information officer (CDIO) is an individual who helps a company, a government organization or a city drive growth by converting traditional "analog" businesses to digital ones using the potential of modern online technologies and data (i.e., digital transformation), and ...

      Who is the new Kellogg CEO? ›

      Kellogg's CEO Gary Pilnick.

      Is Kellogg Executive education worth it? ›

      Kellogg's Executive Development Program is a worthwhile investment, not just for an individual, but for an entire organization. From management fundamentals to emerging topics on leadership, the faculty and curriculum redefine what being a leader can be.

      What is the average salary for a Kellogg Executive MBA? ›

      Executive MBA Salary Increase
      Executive MBA ProgramsPre-EMBA Salary 2020Post-EMBA Salary 2020
      Northwestern Kellogg Executive MBA$174,218$228,659
      Columbia Business School Executive MBA*$152,500$209,000
      Michigan Ross Executive MBA$209,878$260,189
      NYU Stern Executive MBA$150,854$204,750
      8 more rows

      What is the average salary at Kellogg school? ›

      According to the program listing on Economist Education, the average Kellogg-Schulich eMBA salary is $170,499.

      What is the chief digital and AI officer program? ›

      The Chief Digital and AI Officer Programme by ISB Executive Education takes care of the gaps and lacunas with a curriculum that prepares leaders to meet organisational challenges and strategise effectively to stay ahead in a rapidly changing digital landscape.

      References

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